IBM is going further into the business analytics field with the acquisition of SPSS for $1.2 billion as reported by the Wall Street Journal. From the article, IBM is expanding its business analytics focus as the demand increases from its customers for decision-based analysis. On the forefront of client's needs is to cut costs.
This is really interesting and should really boost recognition to field of Operations Research. IBM seems to be positioning itself as the world leader in business analytics. The article says that business analytics is going to grow by 4% to $25 billion world-wide market for the year.
1 comment:
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